Are you ready to see your book's sales soar?
Presenting a premier one-day, intensive training seminar for authors.
If you're an author, here's something important you absolutely must know. For you, Amazon.com is a social media and marketing platform more powerful than Twitter, Facebook, Linkedin and YouTube combined! That's a strong claim to stake, but it's absolutely true.
Also, think about this... Amazon.com is highly motivated to provide you, the author, with a wide variety of amazing, easy-to-use tools to help you sell more books, because they make more money when you do. They're on your side! Very few authors, publishers, agents, and book marketers are taking advantage of most of these powerful tools. Those few that are have seen book sales soar. You can too.
Over and over again, lagging book sales have zoomed when authors learn how to leverage the many tools Amazon provides for marketing books effectively.
How's your Amazon-savvy score? Check right now with these questions:
- Do you know how to passively advertise your book on as many best-seller pages as you want for free, and with Amazon's complete blessing and support?
- Do you know there is a blogging capability inside Amazon.com that is far more powerful than Wordpress and Google blogger when it comes to selling your book?
- Do you know what your book's sales rank is really telling you, and do you know how to leverage that information powerfully?*
- Do you know the single greatest advantage you can give your book so that it appears higher in the searches, both inside Amazon and on the web's leading search engines?
- Do you know why it is even more important for your name and book to be #1 inside Amazon.com as it is on Google.com?
- Do you know the cooperative, easy-to-implement strategy to quickly make your book a "#1 best seller"?
- Do you know where you rank in results lists for the search terms you want your book to be found under, and how to affect that ranking efficiently?
- Do you know that there's an effective way to review books and an ineffective way?
- Do you know what elements help a review to sell more copies of your book?
- Do you know how to turn a negative review into a positive asset?
- Do you know how to leverage Amazon's many powerful tools designed specifically for book marketing?
Why learning Amazon tools can help you sell many more copies of your book
In the past, authors relied on their publisher to promote and market their book. Today, the major publishers are, of necessity, shifting to push their authors to do much more of this work for themselves. The truth is this... out of date marketing strategies, such as book signings in book stores are, in most cases, a complete waste of your time. Instead, you can be so much more effective sitting at your home computer and "partnering" with Amazon. This seminar will provide you with everything you need to know to ramp up your book's marketing immediately, even before you leave the seminar! You, and your publisher, will be thrilled.
Who teaches this seminar?
EJ Thornton is a publisher of over 200 books, and an author herself of half a dozen successful
titles. She has taught the art and technical details of publishing to thousands of authors over the past 14 years in a variety of venues,
including at her hosting of the successful annual Rocky Mountain Writer's
Summit. Ask anyone who has attended her seminars and classes and they'll tell you "EJ really knows her stuff!" Her weekly book marketing clinics for her authors have been
extremely well received, earning her the title of
The Guru of Amazon Book Marketing!
What others have to say...
"Awesome content. Great value."
E.J.
your marketing help in your Amazon tools training sessions with other
writers has been a boon for me. I've had 10 different commercial publishers
over the years and none have done more to help me marketing my books. These
sessions have increased my knowledge of the use of social media and other
marketing tools, and above all has increased book sales. Marketing is much
simpler in this cooperative environment, and your helpful one-on-one
guidance. Thanks a million. Otti
Othniel Seiden, MD - Colorado's Most Prolific Author
"Increased my sales 300% so far"
Under
EJ's guidance, I have been doing some work to improve my
rankings on Amazon and increase book sales. It is working.
Over the last 3 months, my book sales have increased by
300%. Plus I have generated additional income by using her
"reseller strategy".
Just like there is a SEO strategy to get your website to the top of Google,
there is a strategy to get your book to the top of Amazon and EJ knows how
to do this!
LIVE BOLD!!!
Jonathan Manske - Author of "Law of Attraction Made Simple"
"My techy brother was astounded at
my new Amazon web presence!"
Hello EJ,
I just wanted to provide some feedback on our weekly morning workshops,
I have found them extremely helpful and I enjoy the camaraderie with your authors.
I appreciate the time and effort you and John have put into these sessions and look forward to continuing to be a supportive and hopefully a helpful participant.
I find this to be a very supportive and collaborative environment, enjoying everyone is an added bonus. Thank you again, for all of your efforts.
-Debbie
Deb Estes - Author of "Apollo's Creed"
"This information really helps!"
Understand that I'm part of EJ's class development, helping with
software utilities for authors, and with a lot of other
details of the training materials. Having said that, I want
to share that putting this Amazon marketing information to
the test has been a real eye-opener for me. The results I've
seen have been outstanding, and I'm really excited to be
playing a part in sharing this information with other
authors.
These techniques work just as well with my Microsoft Press and O'Reilly books (they are enthused with my marketing efforts) as with my Partner Publishing titles.
John Clark Craig - Author of 17 Microsoft Press books, and several new Kindle and paperback titles through partner publishing with Books To Believe In
"The sales of my book have increased dramatically"
EJ Thornton's Thursday morning authors sessions are excellent. EJ's knowledge
on the subjects of social networking and promoting on Amazon.com is expansive
and extremely helpful. The sales of my book have increased as a result.
It is much easier to work in a cooperative environment with support and guidance not only from EJ but other like minded authors looking to expand and promote their own book projects.
Thanks EJ for this wonderful opportunity.
Sue Scudder - Author of "The Voice Across the Veil"
What you will learn
You'll leave the workshop with a much stronger, more effective Amazon.com sales presence, a cooperative network of other published authors to tap into, and a great understanding of Amazon.com, Kindle and the tools Amazon.com provides to help you sell tons of books. You will learn...
- How to stage a nationwide book launch.
- How to use the Top 10 amazing Amazon.com tools that authors can tap into to improve their search results and sales results.
- How to get your books reviewed so those reviews are effective sales tools.
- The power of a cooperative marketing strategy second to none.
- EJ's list of aditional secret tips and tricks you won't find anywhere else.
- And much, much more!
Enroll now
To assure personal attention, there is limited enrollment, so save your spot now!
Amazon Tools For Authors - Just $197
Saturday, September 24, 2011
9am to 9pm with meal breaks
South Metro Denver Area
We'll mail you a full registration kit - as well as some preliminary work that you can do to get a head start on the class!
NOTE: Your increased book sales should quickly and easily cover the price of this class. If you are currently anything less than 100% satisfied with your current book sales, this class is for you!
But wait, there's more!!!...
* All attendees will receive one year of our "Book Metrics" service at no charge. This service sends you an email and/or a text message every time your book sells on Amazon! It's a lot of fun, and it provides great marketing feedback too.
Our motivation for creating and sharing this class...
We’re publishers and we sell books for a living - not just our
own, we work on hundreds of individual titles. The
books that sell all have something in common, and the ones that
languish also have something in common. Not surprisingly, all the best-sellers have an effective marketing
plan and the non-sellers have either no marketing plan or a very
ineffective one. Pretty obvious conclusion – or in
the words of Brian Regan – “You’re really breaking some new
ground there, Copernicus!”
The most effective marketing tool these days is social media.
Social media in the form of Twitter, Facebook, Squidoo,
Linkedin and Youtube have been discussed at length, but we’ve yet to
hear of anyone truly promoting the one social media that is more
effective than of all these websites combined when it comes to
marketing books. These well-known social media websites
are critical to a complete social media plan, but the one we’ll
be discussing in this class is the foundational piece in any
truly effective social media marketing strategy.
An effective social media strategy is critical to a book’s
success. The old days of press releases and the book signings,
etc., have given way to blogs, review sites, websites, article
sites, videos and webinars. Because there is so much to choose
from, creating a social media strategy can feel overwhelming, and
looking to hire outside help with it can be a spendy proposition
(albeit likely a cost-effective one if done right).
However, there is one website that has built in blogs, built in
video, built in reviews, and built in article sites and much,
much more. That website is Amazon.com itself.
Amazon.com is in the business of selling products, and they
started out specializing in the selling of books – the easiest and most frequently
sold product on the Internet. Amazon.com takes a percentage out
of the sale of every book sold through its system, so
Amazon.com wants you to sell yours. Amazon.com creates tool
after tool after tool with the hope that as authors, you will
use them to help sell your book. It makes Amazon.com money. It
makes you money. It is a win/win for everyone.
This class is intended to introduce you, in a hands-on way, to these tools and
explain the objective of each one. The focus is on "how to",
with a strong emphasis on providing a working knowledge for
authors to the point they feel confident, comfortable, and
empowered with these powerful tools. When combined with some
cooperative marketing efforts, authors can leverage the power of
"team" to enhance the effectiveness of these tools even more.
This class will list every tool that Amazon.com has available
for authors at the present times, and we’ll keep it up to date,
because Amazon.com is constantly changing the landscape and
creating new tools and retiring others (anyone remember
Amapedia?). For our students we will provide fresh, updated,
on-going information as Amazon continues to evolve.
We’re publishers. We sell books for a living and we’ve found
that the tools that Amazon.com provides are the most effective
marketing tools for books. The other social media all need a
‘click-through’ event to take you to a buying platform...
Amazon.com is the buying platform, so any work you can do right
on the buying platform itself is advantageous. If your potential
customers are making buying decisions and the shopping cart is
in sight, you’re a whole lot closer to a sale than if those same
customers are making a buying decision where they have to click
through to a website to read more sales pitch before they can
purchase.